You can say it’s ‘old school’, but it does work!
Email Marketing is known as one of the oldest techniques of digital marketing that still works like a charm. It allows you to gradually build an email list of your existing and future customers and you can update them with the popular trends of your current industry – giving them a solid reason to visit your business site time and again. It enables you to create trustworthy relationship with your customers and engage with them like never before – acting like a megaphone for delivering the apt message at the right time.
At Rockon I.T, we consider Email Marketing as a modern answer to an age-old dilemma – a cost-effective solution that encourages the site visitors to keep coming back for more interesting information. We provide complete support to your business objectives through targeted, relevant messaging that tends to attract the audience via sales cycle. Apart from this, we can also build, handle, measure, and analyze your on-going email marketing campaigns so that to help you receive maximum returns from your clientele.
These days, a myriad of companies fail to manage their email marketing campaigns effectively. But, our managed email marketing services are optimized enough to help companies develop and deploy an effective email marketing strategy to improve their overall inbound marketing results and ROI.
The following is how we grab the opportunity to help our clients through our Email Marketing services:
It is the first step of the email marketing campaign and all further activities totally rely upon it. We first identify and understand your needs, which helps us to effectively strategize on a number of idea creation factors, including content, graphics, design, format, and more. We create professional and interesting emails, based on your ideas that cut through today’s cluttered box.
We design customized email templates that are responsive, compatible with all the devices and are appealing to the targeted audience. Producing great emails that consistently drive awareness requires a compelling design and engaging content. We work with you closely at every stage of your email marketing campaign – designing email templates, crafting content & subject lines that are compelling enough to engage your customers and drive traffic towards your website.
Our topmost priority is creating, delivering, and managing your email campaigns on safe email server with proper frequency, timely response, and quality. Our team of copywriters, designers, developers, and strategists can expertly design and implement branded email campaigns that push ideal prospects deeper into your sales funnel – improving loyalty with your existing customers. We provide high-quality delivery, tracking, and conversion analysis to increase the effectiveness of your email marketing campaigns.
We believe that the best way to control your business destiny is to build and grow your email marketing efforts. We can help you segregate your target audience into different categories and send out personalized & targeted emails – allowing us to reach the right people for you, with the right message. We regularly keep a track on the behavior of the targeted prospects by monitoring the click-through rate (CTR) and conversion ratio.
Without proper reports and analysis, an email marketing campaign is of no use. We can help you monitor the performance of your campaign on myriad counts by tracking the results of each email sent to your customer database. In addition, the campaigns we create can be easily tracked with Google Analytics – providing you full information regarding the total number of visits made in a particular span of time, along with the e-commerce conversions.
