Proprietors are now aware of the power that quality content holds. It plays a vital role in bringing new visitors to their website, which in turn will generate more leads and increase sales. However, even the most intriguing content can fail to leave a mark on a poorly designed website.
Most entrepreneurs often have little to no knowledge related to designing a website. They might want a big logo or flashy/overdone textures, but it is the responsibility of the hired Website Designing Services to steer them in the right direction.
The scope of a responsive website is not just limited to making the website fit a smaller or larger window but about delivering a ‘one-of-a-kind’ user experience to the ever-growing number of internet-enabled devices.
In addition to this, the present day web designers have a plethora of resources and tools at their disposal for every little detail. This abundance makes it difficult to zero-in on the right balance between too much and not enough.
Every line of code and pixel is meticulously evaluated to make sure that the desired result is achieved. The standards of aesthetics, usability, and utility have never been higher, thanks to such a huge, and necessary emphasis on user interaction.
Here are some vital suggestions that will go a long way in designing an intuitive and responsive website which can turn the tides for a firm.
1. Follow the F pattern
The upper left corner of every page gets more attention than any other part of the same. Our eyes naturally scan in an F Pattern, which means that first, we go through the introduction, and then search for the desired information. Every professional web designer always takes this into account, even for publishing blogs as well as product pages.
2. Use high-quality content
Content is king. If the content of your website is really beneficial for your users, then you got to make sure that all the eyes are on it. In this case, the hired Website Design Company has to create such a design that aids and complements your content, not overpower it.
The visitors always appreciate unique and credible content. It also ensures that they come back for more, even if the site has ads and the design is average at best. After all, aesthetics can only draw attention, but it is content which takes charge of the sales.
3. Leave some white space
The previous point highlights the importance of content, but that does not mean that one should stuff the entire website with a lot of content, images, ads, etc. A website with excess content is a big turn off for most viewers. In fact, such a loaded page rather scares off many people.
‘Clean’ and ‘minimalistic’ websites are the current hot sellers. Also, one should find the right balance between the various elements. The users do not want to be bombarded with tons of data. Instead, they prefer a simple and clear page which provides only important information.
4. Optimize the load times
Here is the harsh reality: Most internet users have an attention span on par with a three-year-old. This means that you have an extremely short window (a couple of seconds) to generate user’s interest before your page is closed and forgotten for good.
Now, if your website takes 15-20 seconds to load completely, you are not doing yourself any favor. The odds are that the visitor will be gone long before the site completely loads. This is why it is of paramount importance that your site loads quickly. This is another reason why a site should not be loaded to the brim; more the data, longer the loading time.
These were some important tips which need to be kept in mind while designing an engaging website. Do let us know if there’s anything else you think that needs to be considered in the comment section below. We absolutely adore getting your opinion and discussing the articles with you.
If you are looking for a Web Design & Development Company in Rancho Cucamonga, then reach out to us for a truly custom-made website that caters to all your needs.